SwiftRev – seen anything like it? Likely not.
Where did this unique “press release monetization” thingy come from?
SwiftRev is founded by Garrett Schemmel, a long time veteran in the B2B information and data world. Garrett spent time at Penton and Informa, building what became the “Asset Intelligence” Division. While there, he both advised and managed B2B media brands, while also having deep exposure in the development of data and software products.
The “problem” of inbound press releases for media companies is nothing new. But our solution is. In 2022, with founding media partners, we launched SwiftRev.
Our Mission is to continuously find new ways to solve the broken loop that is press release submissions:
- PR firms are sending ever more blind, barely guided pitches
- Editors are under assault and have no technology to respond to scale with scale
- Media revenue leaders have traditionally thought of PR firms as nuisances, standing between their media reps and the end corporate marketer
SwiftRev provides editorial protection via automated response tools that scale.
SwiftRev enables media sales reps to see qualified, nurtures interest in non-customer, inbound PR interest.
SwiftRev works with PR firms to create and sell PR solutions to their end users.
Want to chat? Give the founders a shout.