Setting up Nurture – Step 8

This is Step 8 of the Nurture feature – find out more about that feature, here.

Reminder – only Admin users can modify the settings for the Nurture feature.

The focus of Step 8 is: the hottest products in your media kit.

How to prepare:

  • Decide which product from your media kit is hottest. Ideally, there are variations on this product – we call those variations “subproducts”
  • For each, have a name, description and image ready

Note – for this step, we do prepopulate one subproducts – “Video Marketing”. Feel free to change or add to it. Also, no need to upload the media kit – we reuse the file from step 7.

Total fields to fill: 1

Instructions for adding a Subproduct

This step is all about a focus on your single hottest product, ideally also with variations.

When adding a subproduct, there are three parts:

  • Title
  • Description
  • Image

The images are of a templated size. Download the image template here.

Need help with ideas?

One hot product is “Video Marketing”. Your subproducts would be variations of that, like:

  • Product Videos
  • Webinar Videos

So look for a hot product with variations.

Finish this and you’re done with the setup process!